Dr. Nadeem AKHTAR - Ng Teng Fong · Sino Group Belt and Road Research Institute

Associate Professor

Email: nadeem@chuhai.edu.hk

RESEARCH AREAS

Strategic Communication & Perception Management of BRI Projects
Cross-Cultural Adaptation & Educational Exchange under the BRI
Sustainability, Governance & Community Impact
Crisis Communication & Public Behavior in Intercultural Contexts
Intercultural Dialogue for Conflict Resolution & Relationship Management
Security and Development along the Belt and Road countries

ACHIEVEMENT TAGS

Authored over 15 peer-reviewed articles in international journals, including high-impact publications in Journalism Studies, The Social Science Journal, Sage Open, Frontiers in Communication, and Sustainability, analysing the Belt and Road Initiative’s intercultural and strategic communication frameworks.
Published 5 book chapters with leading academic presses (Palgrave Macmillan, Routledge), exploring topics from public diplomacy in Africa to government-media relations.
Presented research at more than 20 international conferences across four continents, fostering dialogue on the China-Pakistan Economic Corridor, media narratives, and cross-cultural adaptation.
Secured competitive research grants as both Principal Investigator and key team member, funding studies on community perception gaps, sustainable development, and instructional communication within BRI contexts.
Developed a foundational conceptual framework for instructional communication in BRI universities, directly linking pedagogical practice to the initiative’s long-term sustainability goals.

Google Scholar: https://scholar.google.com/citations?user=ujlFyq0AAAAJ&hl=en

ORCID ID: https://orcid.org/0000-0002-8283-4353

TEACHING PHILOSOPHY

I believe effective teaching extends beyond the classroom through mentorship and dynamic engagement. My approach prioritizes building individual relationships to understand and motivate each student. This is complemented by a commitment to curricular relevance—I continuously update subject knowledge and share cutting-edge resources to foster informed, enthusiastic participation in class discussions.